Freelancing journey

Niche 20/80

Is Having a Niche Worth It as a Virtual Assistant?

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It’s important to note that you can have more than one niche, especially if you have diverse skills or interests in different industries. If the skills you possess do not align with your passion, start with what you know and gradually work towards your desired niche. Gain additional knowledge, take relevant courses, and connect with professionals in your desired industry to strategise your transition.

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Man learning an online course

Online Courses: the Pros and Cons

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It is no secret that many freelancers are hesitant to invest in online courses, owing primarily to the high costs associated with them. This hesitation is especially understandable for new freelancers who have yet to establish a consistent income stream. The prospect of devoting limited financial resources to a course may appear intimidating, leading them to question the worth of such an investment.

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Alexis, The Founder of Brand Patron at her Workspace

Brand Patron in 2 years!

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Two years today during the COVID-19 pandemic, I took a bold step and brought Brand Patron Consultancy to life. I didn’t do this alone, it was alongside people who believed in me and have continually supported me. Between now and then, a lot has happened. There have been highs, lows, and in-betweens. Despite these, I have learned and experienced tremendous growth for which I am grateful.

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Freelancers' guide

The Freelancer’s Guide To Levelling Up

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Starting out as a freelancer, I made a lot of mistakes, I was cheated and had to learn a lot of things the hard way. Years down the line, I made a decision to as much as possible help other people take the easier path, hold their hands, and help them not to make the same mistakes I did. To support them when the going gets tough, to increase their chances of success in the business of freelancing. With these in mind, I created The Creatives Advisory for freelancers.

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Work-life balance; a myth or not.

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Dear freelancer, is that your life I just described? I am almost certain the answer is no. I know you’ve said you are no longer talking to clients during the weekend but how about the worksheets you spend your weekend preparing? Does that not categorize as work? Your typical work day starts at 8 am because you’re a freelancer and work from home. You go from 8 am till exhaustion beckons. Between talking to clients and creating, you find that you spend literally your entire day working. This is the point where you ask how to achieve the balance I have spoken about earlier.

Work-life balance; a myth or not. Read More »

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